Vice President of Marketing / Head of Growth (VP of Marketing)
Office
Remotely
Full-time
Permanent work
Scope: cryptocurrency transactions.
Objectives:
- Set marketing goals and objectives; plan, implement and manage marketing strategy
- Contribute to the overall growth of the company
- Review and manage content marketing strategy.
- Control the marketing budget.
- Track and report on KPIs on a regular basis
- work with development and client teams.
- utilize data and reports to make fact-based decisions.
- Analyze the company's marketing strategy and suggest improvements.
- Keep up to date with the latest technologies
- Keep abreast of the latest best practices
- attend marketing conferences and educational programs.
- Represent the company at industry events.
- Develop, plan and execute effective marketing campaigns.
Requirements:
- 5+ years of experience in FinTech marketing: retail digital banking, cryptocurrency, blockchain, Forex and CFD (FX & CFD), online trading of financial assets;
- Experience in managing rapid company growth;
- Data analysis and strategic thinking: analytical thinking skills, in-depth knowledge of big data analysis;
- Hands-on experience with CRM and tools such as Mixpanel, Google Analytics, Intercom, Adjust, Appsflyer, Jira;
- Excellent organizational and time management skills;
- Good communication and interpersonal skills;
- Excellent presentation skills;
- Native or fluent English plus at least one other language: French, Russian, preferably German.
Team:
- There are 47 people in the company, 14 working in marketing.
Company conditions:
- Relocation to Europe is possible.