Amazon Brand Manager | Remote E-commerce Specialist
We're seeking an experienced Amazon Account Brand Management and Development Manager to join our growing e-commerce team. You'll drive strategic growth for brand portfolios on Amazon Marketplace by optimizing listings, implementing advanced advertising strategies, and enhancing brand presence. Your expertise in Amazon's ecosystem will directly impact revenue growth and market expansion.
Key Responsibilities
- Develop and execute comprehensive Amazon marketplace strategies to increase brand visibility, conversion rates, and sales performance across multiple product categories.
- Conduct in-depth competitor analysis and market research to identify growth opportunities and optimize product positioning.
- Manage and optimize Amazon PPC campaigns including Sponsored Products, Sponsored Brands, and Sponsored Display ads to maximize ROAS.
- Create and optimize product listings with SEO-friendly content, ensuring proper keyword integration, enhanced brand content, and A+ content implementation.
- Monitor and analyze key performance metrics including sales, advertising efficiency, organic ranking, and buy box percentage to drive data-informed decisions.
- Implement strategic pricing models based on marketplace analysis, competitor positioning, and profit margin requirements.
- Manage inventory levels and forecasting to prevent stockouts and maintain optimal inventory health.
- Develop and maintain Amazon Brand Store designs and content to enhance brand storytelling and customer experience.
- Address policy compliance issues, intellectual property concerns, and customer feedback to protect brand integrity.
- Collaborate closely with the Project Manager and Designer to ensure cohesive strategy implementation and content creation.
Required Skills & Experience
- 3+ years of demonstrated success managing brands on Amazon Marketplace with proven track record of revenue growth.
- Expert knowledge of Amazon Seller Central or Vendor Central platforms and their latest features (2024-2025).
- Proficiency in Amazon PPC campaign structure, bidding strategies, and optimization techniques.
- Strong analytical abilities with experience using Amazon Brand Analytics, Helium 10, Jungle Scout, or similar tools.
- Thorough understanding of Amazon's A10 algorithm and SEO best practices for optimizing listings and improving organic ranking.
- Experience in keyword research, listing optimization, and indexing strategies for Amazon marketplace.
- Excellent command of written and spoken English for creating compelling product content and business communication.
- Demonstrated ability to interpret performance data and implement strategic adjustments to improve metrics.
- Strong project management skills with ability to manage multiple priorities in a fast-paced environment.
- Bachelor's degree in Marketing, Business, E-commerce, or related field (or equivalent practical experience).
Nice to Have
- Graphic design skills for creating enhanced content and advertising materials.
- Experience with Amazon DSP (Demand-Side Platform) for programmatic advertising.
- Knowledge of international Amazon marketplaces (EU, UK, Canada, etc.).
- Familiarity with Amazon Brand Registry and brand protection strategies.
- Experience with product launch strategies on Amazon.
- Understanding of Amazon's Enhanced Brand Content (EBC) and A+ Content guidelines.
- Background in retail or consumer products industry.
- Certifications in Amazon Advertising or relevant e-commerce platforms.
Why Join Our Team
You'll be an integral part of a dynamic, results-driven team focused on e-commerce excellence. Working alongside talented Project Managers and Designers, you'll have the autonomy to implement innovative strategies while enjoying the flexibility of remote work. This role offers competitive compensation, professional growth opportunities, and the chance to significantly impact brand success in the world's largest online marketplace.