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Registration: 11.01.2024

Belal Bahaa

Design
senior
Specialization: UI/UX Designer / Product Designer / Researcher

Portfolio

Cashback App Designed in Figma

This was one of my freelancing UI designs with the Ackoo app. My challenge was creating an iconic landing page to comprise the idea of a cashback app. Ackoo rewards give users free cashback when they shop at their favorite stores. They work with leading merchants worldwide to give users up to 30% cashback when they shop through Ackoo.

MyFawry (fintech Mobile App)

Task. Improve user experience and visuals on the myFawry home page app. follow all modern methods and practices to give users a futuristic, accessible, and relevant experience. My observation. It was the first time I downloaded the myFawry app. As I expected that I discovered a unique user journey. myFawry is a daily app with a vast number of transactions. one of my thoughts is that it’s sensitive to add a new single update to the home page without understanding the user's pain point. I could create a solution that will support the current one and gives the user an unforgettable experience. I will make a few updates to icons, illustrations, and overall user experience. Quick Overview. How can UI/UX design simplify the idea of managing all things money from one screen app? Payments, transfers, and everything in between. when I started to improve the new home page, I considered five key topics user, family, friends, money, and service. Trying to understand all our Insights about online payment behavior and the global online payment market. Fintech's industrial future has significantly improved gamification, social integration, big data, and Robo advising. How myFawry home app has to be easy, intuitive for the user, and provide the perfect customer experience now and in the soon future. I can't start before understanding our local market And taking a quick tour with different user journeys by.

Welcome-Egypt

One of my full time UI/UX designs with the Dsquares.

Skills

Adobe photoshop
Chatgpt
Figma
Illustrator
Notion

Work experience

Senior UI/UX designer
since 06.2023 - Till the present day |I-SOFT ( Dubai)
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At i soft with Dubai RTA, I have accomplished the following: - Designed an innovative and efficient design system. - Streamlined website navigation and information architecture. - Enhanced the mobile app interface. - Developed multilingual support for English, Arabic, and other major languages. - Created user friendly and intuitive user flows for key services such as traffic fines payment, license renewal, and public transport route planning. This resulted in a significant increase of 25% in online service usage. - Designed interactive dashboards for visualizing public transport data, enhancing transparency and accountability for RTA operations.
Senior UI/UX designer
06.2022 - 06.2023 |Dsquares
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As a UX professional, I find intuitive solutions that align with business objectives. I use diagrams and wireframes to present ideas, work with stakeholders to gather requirements, create user friendly prototypes, and conduct user research to identify pain points.
Senior UI/UX designer
10.2021 - 06.2022 |Tenex
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I researched, designed, and built everything needed for the app, including personas, user flows, storyboards, and prototypes for mobile and desktop versions, as well as landing pages, icons, tables, and forms.
UI/UX designer
02.2018 - 10.2021 |Crowd Analyzer
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UI designers create intuitive interfaces for apps, websites, and interactive media by communicating with product managers and engineers to gather user requirements.

Educational background

Computer Science (Bachelor’s Degree)
2005 - 2008
Advanced academy

Languages

ArabicAdvancedEnglishUpper IntermediateRussianElementary