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Registration: 17.11.2025

Kenneth Joshir Escario

Specialization: Marketing Manager / Customer Service Operations Manager
— Dynamic and results-driven Amazon marketplace specialist with extensive experience launching and managing brands across all Amazon marketplaces, including USA, Canada, UK, and EU. — Proven expertise in both FBA and FBM operations, successfully scaling multiple brands across diverse product categories. — Skilled in market analysis, product listing optimization, inventory management, and strategic planning to maximize sales and profitability. — Adept at navigating cross-marketplace challenges and delivering tailored solutions that drive brand growth and customer engagement.
— Dynamic and results-driven Amazon marketplace specialist with extensive experience launching and managing brands across all Amazon marketplaces, including USA, Canada, UK, and EU. — Proven expertise in both FBA and FBM operations, successfully scaling multiple brands across diverse product categories. — Skilled in market analysis, product listing optimization, inventory management, and strategic planning to maximize sales and profitability. — Adept at navigating cross-marketplace challenges and delivering tailored solutions that drive brand growth and customer engagement.

Skills

Market Analysis
Product Listing Optimization
Inventory Management
Strategic Planning
Customer Service
Customer Support
Customer acquisition

Work experience

Amazon Sales and Operations
11.2023 - 10.2025 |NDA
Market Analysis, Product Listing Optimization, Inventory Management, Strategic Planning
Skincare Brand ● Launched a single-SKU brand from scratch. ● Achieved $10K in revenue on the second month of operations. Cosmetics Brand ● Doubled company’s Amazon revenue after 6 weeks of handover. ● Recovered $50K+ in FBA reimbursements from previous inventory discrepancies. ● Secured Amazon’s Choice badge in the majority of the brand’s products. ● Developed SOPs for the company’s internal team. Electronics Brand ● Launched 32 new SKUs ● Increased company’s profit margin by auditing catalog - product measurements, pricing and promotions. ● Audited and optimized PPC campaigns that resulted into reduced wasted AdSpend ultimately improving ACOS, TACOS and ROAS.
Amazon Marketing Manager
06.2018 - 11.2022 |Amazon Agency (EU based)
Customer Service, Customer Support, Customer acquisition, Product Listing Optimization, Strategic Planning
● Client Management: Cultivate strong relationships with a diverse portfolio of 40 clients, understanding their unique business goals, challenges, and priorities. Act as the main point of contact, providing exceptional service and support to address their needs effectively. ● Strategy Development: Collaborate with the account management team to develop comprehensive Amazon strategies tailored to each client's specific requirements, aligning with their sales and brand objectives. ● Performance Optimization: Continuously monitor the performance of each client's Amazon account and identify opportunities for improvement. Analyze key metrics, sales data, and market trends to optimize product listings, advertising campaigns, and overall account health. ● Sales Growth and Revenue Generation: Take ownership of driving sales growth for clients through effective promotional strategies, pricing optimization, and cross-selling/up-selling opportunities. ● Team Leadership: Lead, mentor, and inspire a team of account managers, providing guidance and support to ensure the successful execution of strategies and individual career growth. ● Industry Insights: Stay up-to-date with the latest Amazon policies, industry best practices, and e-commerce trends to maintain a competitive edge in the market. ● Data Analysis and Reporting: Generate regular performance reports for clients, showcasing the impact of strategies and providing actionable insights for future optimizations. ● Collaborative Approach: Work closely with internal teams, including marketing, creative, and analytics, to ensure seamless coordination and alignment of efforts to meet client goals.
Customer Service Operations Manager
10.2012 - 10.2017 |TeleTech Philippines (Business Process Outsourcing)
Customer Service, Customer Support, Customer acquisition
● Successfully managed and supervised 12 teams of call center agents, ensuring they consistently met performance goals and maintained a high level of customer satisfaction. ● Developed and implemented call center strategies to optimize efficiency and improve overall operations. ● Conducted regular performance evaluations, provided coaching, and delivered training sessions to enhance team members' skills and boost their productivity. ● Oversaw call center metrics, analyzing data and generating reports to identify trends, areas for improvement, and opportunities for cost savings. ● Implemented call center technology upgrades and process improvements to streamline workflows and enhance the overall customer experience. ● Collaborated with other departments to establish and maintain effective cross-functional communication and resolution of customer issues. ● Monitored call center performance against key performance indicators (KPIs) and implemented corrective actions when necessary to meet or exceed targets. ● Managed call center budget, controlled expenses, and optimized resource allocation to ensure maximum productivity within financial constraints. ● Fostered a positive and motivational work environment, promoting employee engagement and reducing staff turnover. ● Maintained up-to-date knowledge of industry best practices and trends in call center management to drive continuous improvement initiatives.

Educational background

Business Administration (Bachelor’s Degree)
Till 2012
University of Batangas

Languages

EnglishUpper Intermediate