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Registration: 07.06.2023

Tony Deng

Marketing
senior
Specialization: Marketing

Portfolio

Chongqing Pengyue Trading

Job Responsibility: - Responsible for subcompany's overall business operation, set up & develop sales network and strengthen domestic target markets. - Fully understand governmetal policy, familar with economy law, contract law, compliance regulation, be good at broaden business scope within the legal permition to improve company's economical strengths and competitiveness. - In charge of auditing company's all sales contract, guide the business direction and control business risk. - Responsible for monitoring all business plan's implement status and make sure annual business target is fully achieved. - Routine management work for subcompany. - Contact weekly meeting to control overall business activities, coordinate the relationship between various departments, listen to each department report, give instruction on major projects, sales, operation, financial expense. - Recruit, train, motivate and assess subordinate, discover able people and put them at suitable posts, mobilizing staff's enthusiasm, initiative and creativity. - Report to headquarter timely. Major Achievement: - Compliance Management - Built a cohesive and executive workforce with the general manager as the core. At the same time, stabilized the workforce and laid a solid foundation for the sustainable development of Chongqing Chemetall. - Strictly follow the Board resolutions and continue to carry out compliance management work. - HSE Improvement - Zero accidents for safety management for 3 consecutive years. - Assisted Detian Group in completing the acceptance of EIA. Through a series of strict wastewater discharge management measures, Chongqing Chemetall's wastewater discharge meet the requirements of EIA without investing in hardware equipment, which saved nearly one million hardware equipment investment costs for the company.

Hörmann

Major Responsibility: - In charge of the all business issues in Chongqing Branch, managing sales and install team. Cooperating with production, distribution, customers. - Responsible for sales management, business development for Chongqing and Sichuan province to increase sales revenue and improve market share. - Prepare sales budget and CQ Branch development plan, marketing promotion plan to achieve the sales target. - Collect competitors information and report monthly. - Provide consulting and technical support for local distributors. Achievement: - Doubled the sales revenue in first year on duty. - Strengthened the sales management. Improve the staff’s working enthusiasm. - Increased the market share significantly. Secured such medium to big orders as CQ Yonghui Logistics, Kerry Chengdu Logistics, CQ Railway Logistics, CQ Pangang Car Steel Plate, Chengdu Baiyu Pharmaceutical, Chengdu Siemens, Sichuan Shenda Chemicals, CQ Emergency Center, CQ Steel General Hospital, CQ Jiangshanduojiao Villa, etc.

XYZ Communications

Major Responsibility: - In charge of all commercial works in China which including help UK companies to do market survey before entering into China market, trade cooperation, find right partners, help to set up JV in China, search for qualified distributors, provide international trade opportunity for UK company, help UK customers set up sales presence in China, arrange UK company to come to China for market investigation and trade cooperation, provide translation and interpretation service, etc. Achievement: - Provide professional trade cooperation consulting service for many UK companies in order to help them to open China market. Recent UK companies include: - ThyssenKrupp Uhde Energy & Power for market survey and trade cooperation. - Energy International Systems Ltd. for trade cooperation. - Carl Kammerling International Ltd. for searching for business partners. - J.W.Morris & Son Limited, help to set up JV in China. - Home Telehealth Limited for market survey in China. - Mangar International for market survey and trade cooperation. - Weldwide Solution Limited for market development and searching for qualified distributors.

Skills

Marketing
Microsoft Office
Project Management

Work experience

Vice General Manager
since 11.2019 - Till the present day |Chongqing Pengyue Trading Co. Ltd.
.
Job Responsibility: In charge of marketing development for all kinds of products including building materials, steels, chemicals, etc. Major Achievement: Sign materials supply contract with major real estate companies like Jinke, Huayu, etc.
General Manager
08.2016 - 10.2019 |Chongqing Chemetall Chemicals Co. Ltd. (a JV of BASF)
.
Job Responsibility: - Responsible for subcompany's overall business operation, set up & develop sales network and strengthen domestic target markets. - Fully understand governmetal policy, familar with economy law, contract law, compliance regulation, be good at broaden business scope within the legal permition to improve company's economical strengths and competitiveness. - In charge of auditing company's all sales contract, guide the business direction and control business risk. - Responsible for monitoring all business plan's implement status and make sure annual business target is fully achieved. - Routine management work for subcompany. - Contact weekly meeting to control overall business activities, coordinate the relationship between various departments, listen to each department report, give instruction on major projects, sales, operation, financial expense. - Recruit, train, motivate and assess subordinate, discover able people and put them at suitable posts, mobilizing staff's enthusiasm, initiative and creativity. - Report to headquarter timely. Major Achievement: - Compliance Management - Built a cohesive and executive workforce with the general manager as the core. At the same time, stabilized the workforce and laid a solid foundation for the sustainable development of Chongqing Chemetall. - Strictly follow the Board resolutions and continue to carry out compliance management work. - HSE Improvement - Zero accidents for safety management for 3 consecutive years. - Assisted Detian Group in completing the acceptance of EIA. Through a series of strict wastewater discharge management measures, Chongqing Chemetall's wastewater discharge meet the requirements of EIA without investing in hardware equipment, which saved nearly one million hardware equipment investment costs for the company. Reason to leave: BASF sold its 55% share to local shareholder, I as senior management representive for BASF left the company.
Chongqing Branch Manager
02.2014 - 12.2015 |Hörmann (Beijing) Trading Co. Ltd.
.
Major Responsibility: - In charge of the all business issues in Chongqing Branch, managing sales and install team. Cooperating with production, distribution, customers. - Responsible for sales management, business development for Chongqing and Sichuan province to increase sales revenue and improve market share. - Prepare sales budget and CQ Branch development plan, marketing promotion plan to achieve the sales target. - Collect competitors information and report monthly. - Provide consulting and technical support for local distributors. Achievement: - Doubled the sales revenue in first year on duty. - Strengthened the sales management. Improve the staff’s working enthusiasm. - Increased the market share significantly. Secured such medium to big orders as CQ Yonghui Logistics, Kerry Chengdu Logistics, CQ Railway Logistics, CQ Pangang Car Steel Plate, Chengdu Baiyu Pharmaceutical, Chengdu Siemens, Sichuan Shenda Chemicals, CQ Emergency Center, CQ Steel General Hospital, CQ Jiangshanduojiao Villa, etc. Reason to leave: Want to have more responsibility and career development in multinational company.
Senior Sales Manager
08.2011 - 01.2014 |Tyco Thermal (Shanghai) Trading Co. Ltd.
.
Major Responsibility: - Formulating Marketing Strategies and Plans according to company’s overall objective and development strategy, effectively develop local market including local market penetration, sales channel expanding, market planning, marketing strategy formulation; project information collection, screening, management and follow-up, etc. - Standardizing operation procedure, working out integrated sales program, leading and controlling the direction and process for daily sales work. - In charge of the decomposition and assigning yearly/monthly sales target, as well as timely adjustment and effectively control based on market and company’s actual situation. - In charge of daily operation and management for west region, communicating, supervising and implementing company’s strategy and policy, also in charge of recruitment, training, assessment, HR management for west region. - Be responsible for project bidding, bidding documents’ preparation, evaluation, approval. Also be responsible for contract’s evaluation, signing, execution, service and payment collection. Achievement: - Set up sales team for west region and train, encourage and assess sales force. - Set up sound partnership with the owners of main projects in west China. Build up good relationship with major petrochemical design institutes like Chengda Engineering, Hualu Engineering, CPE-Southwest Branch, etc., power design institutes like SWEPDI, NWEPDI, etc. - Developed a sound distributor network. - Sales revenue has been increased significantly each year, also increase the market share a lot. - Secured the projects like Yanhu Phase II, Changqing Oil & Gas Field, Urumqi Petrochemical, Tianhua Fubang BDO+PTMEG, Chiyuan BDO+PTMEG, etc. Reason to leave: The organization structure and company’s culture have been changed a lot after merging with Pentair. Seeking better career opportunity outside.
China Commercial Manager
06.2007 - 07.2011 |XYZ Communications Co. Ltd.
.
Major Responsibility: - In charge of all commercial works in China which including help UK companies to do market survey before entering into China market, trade cooperation, find right partners, help to set up JV in China, search for qualified distributors, provide international trade opportunity for UK company, help UK customers set up sales presence in China, arrange UK company to come to China for market investigation and trade cooperation, provide translation and interpretation service, etc. Achievement: - Provide professional trade cooperation consulting service for many UK companies in order to help them to open China market. Recent UK companies include: - ThyssenKrupp Uhde Energy & Power for market survey and trade cooperation. - Energy International Systems Ltd. for trade cooperation. - Carl Kammerling International Ltd. for searching for business partners. - J.W.Morris & Son Limited, help to set up JV in China. - Home Telehealth Limited for market survey in China. - Mangar International for market survey and trade cooperation. - Weldwide Solution Limited for market development and searching for qualified distributors. Reason to leave: Career development. Want to get more sense of achievement.
Sales Manager for West Region
12.2004 - 05.2007 |Akzo Nobel Protective Coating Co. Ltd.
.
Major Responsibility: - Set up and manage sales team. Recruit, train and assess sales force. Stimulate sales’ initiative and creativity. - In charge of sales and operation, marketing network development for west region. - Business covers such industries as petrochemical, power, high value infrastructure (eg: airport, stadium, exhibition hall, grand theatre, etc.), bridge, OEM, shipyard, etc. Achievement: - Set up sales team for west region and train, encourage and assess sales force. - 2005 sales value has been doubled from that of 2004 for first year on duty. 2006 sales value has also been doubled from that of 2005 again. West Region is the fast business growth region across China in two consecutive years. - Set up good relationship with major architecture design institutes like Southwest Architecture DI, Northwest Architecture DI; petrochemical design institutes like Chengda Engineering, Hualu Engineering, CPE-Southwest Branch; power design institutes like SWEPDI, NWEPDI. - Successfully secured major projects including: - Nabors oil drill project in Sichuan, generated sales revenue of RMB8 million annually. Nabors is a US company for oil & gas market. - Kingborad National Gas Chemical (Chongqing) Co. Ltd. --a 450KT methanol (petrochemical) project. - Yaraco (BP’s JV in Chongqing) STD project. - Yinchuan Airport--a major airport for Ningxia Province, Northwest China. - Southwest Aluminium Corporation new plant project--steel structure workshop. - ABB Transformer Project in Chongqing, etc. Reason to leave: Career development.
Manager
08.1997 - 11.2004 |ExxonMobil (China) Investment Co. Ltd.
.
Major Responsibility: - Feb.2002 – Nov.2004 As Key Account Manager for National Account Business, engaging in Strategic global account business development in West China, report to China Manager of National Account Business. - Dec.1999 – Jan.2002 As Chongqing Territory Manager in charge of establishing and managing sales network Also responsible for market penetration, marketing programming and brand strategic management for ESSO and Mobil across Chongqing and East Sichuan. - Aug.1997 – Nov.1999 As Marketing Engineer mainly engaging in marketing development for Esso automotive lubricants in Chongqing and East Sichuan. Achievement: - Successfully won exclusive lubes supply contract with Changan Ford (for Mondeo and Focus models), Changan Suzuki, Sichuan Toyota, Silver Bus, Jianshe Motorcycle, etc. - Set up sound co-operation partnership with major automotive OEMs across West & Middle China including Chang’an, Changan Ford, Changan Suzuki, Shangqi Iveco Hongyan, CQ Isuzu, Sichuan Toyota, Silver Bus, Shanxi Automotive Group, Dongfeng Auto, etc. - Be awarded “ExxonMobil’s Excellent Employee” in 2002. Reason to leave: Career development. Hope to improve the management capability.
Engineer
07.1993 - 07.1997 |Chongqing Special Steel Corporation
.
Major Responsibility: - Firstly 2 years working as an Associate Engineer in CQ Fine Alloy Institute (a subordinate) engaging in technical research, development, and application for fine alloy steel. - Second 2 years working as a Sales Engineer in CQ Special Steel Import & Export Company (a subordinate) in charge of exporting business for special steel. Achievement: Contributed my youth for this state-own enterprise. Reason to leave: Career development. State-own enterprise has limit for young people.

Educational background

Material Engineering (Bachelor’s Degree)
1989 - 1993
Plastic Deforming of Metal

Additional education

Business English Certificate
Till 09.1995
Cambridge University
Qualification for International Trading
Till 09.1996
Ministry of Foreign Trade & Economic Cooperation of PRC
Bisiness Administration
02.2000 - 02.2003
MBA

Languages

EnglishAdvanced