An Adobe Omniture Developer specializes in utilizing Adobe's Omniture, a suite of marketing and analytics tools, to analyze and interpret data for businesses. They design and implement digital analytics solutions, tracking codes, and reports to monitor website traffic, user behavior, and marketing campaign performance. They work closely with marketing teams to understand business objectives and translate them into analytics requirements. Their goal is to use data-driven insights to improve customer experience, enhance business strategies, and drive growth. They also ensure data accuracy, troubleshoot issues, and continuously optimize the tools for better outcomes.