Hiring a Google Datastore developer can give your business a competitive edge as they can effectively manage and scale your data. They are proficient in handling NoSQL databases, ensuring rapid development, easy scalability, and high performance. Their ability to integrate Google Datastore with other Google Cloud services can streamline your operations. They can also provide solutions for data replication, automatic scaling, and transaction consistency, which are critical for data-driven decision making. Their expertise can lead to improved efficiency, reliability, and security of your data infrastructure.