Hiring an Atmel Studio developer can greatly enhance your embedded system projects. They are skilled in using this integrated development platform for Atmel's microcontrollers, which are widely used in IoT devices, automation systems, and other hardware products. They can write, debug and test efficient code, thereby accelerating your time to market. Their expertise in this platform and its visual assist features can help in identifying issues and optimizing performance. Additionally, they can leverage the simulator in Atmel Studio to test your firmware without needing the physical hardware, reducing development cost and time.